Anyone who takes a seat in the BMW 7 Series Sedan can lean back and relax. The excellent quality of design, materials and finishing create a comfortable ambience that offers plenty of scope to meet the highest of aspirations.

The BMW 7 Series Sedan is an experience for all the senses: the interior inspires with a generous feeling of spaciousness, exclusive quality and first-class functionality. Typically BMW, the cockpit is consistently directed towards the driver, with the new multifunctional instrument display offering tailor-made viewing options. Ambient light immerses the vehicle interior in one of two atmospheric colours while the Bang & Olufsen high-end Surround Sound system fills the perfectly acoustically insulated compartment with a rich, crystal-clear tone.

The new COMFORT+ driving mode in combination with the optional Integral Active Steering offers maximum comfort for all passengers: driving is superbly smooth, every corner and lane change takes place without rolling and becomes a single unique pleasant driving experience. In the rear in particular, individual climate comfort, optional comfort seats with massage function as well as the new rear-seat entertainment turn travelling into pure pleasure – and all of this with more legroom in the long version which has an extra 14 centimetres.