Learn more about BMW models, products and services:

BMW in your country

Choose a different country

2 min reading time
Makes an impression, is fun and instantly noticeable. With its sporty design, dynamic driving characteristics and perfect connectivity, the new urban hero takes hearts by storm. After all, it is not only up and running quickly, but also speedy when it comes to connectivity – allowing it to meet all challenges.
CO2 emissions 183–107 g/km (combined)
Fuel consumption 8.0–4.1 l/100 km (combined)

5 good reasons to choose the BMW 1 series

  1. Progressive athletic exterior with exclusive edition details
  2. High-class cockpit that grants your every wish
  3. BMW Connected offers ultra-modern appointment and routeplanning
  4. Touch controlled infotainment system
  5. Unrivalled athletic performance within the compact class

Straight to your own BMW 1 Series

Get your own impression of the sporty design of the BMW 1 Series and discover the copious equipment options for dynamic driving and futuristic connectivity.

Find out more
We offer our customers the choice to find the control system that they feel most comfortable with.
Holger Hampf,

Head of Design User Experience

With the first generation of the BMW 1 Series, BMW joined the premium segment of the compact class in 2004. The five-door with rear-wheel drive scored high not just for the sheer driving pleasure, but for its reliability and passenger safety.
The USB port is a series-standard feature.
German car magazine “Motor Talk” and SP-X tried out the BMW 1 Series.


The BMW 1 Series. Connected to perform.

Find out more

We use cookies to optimise this website and continuously update it according to your needs. Please click on “Cookies” for detailed information on the use of cookies on this website. If you click “Yes, I agree”, cookies will be activated. If you do not want cookies to be activated, you can opt out here . The settings can be changed at any time under “Cookies”.

Learn more on the BMW website for your country.