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Makes an impression, is fun and instantly noticeable. With its sporty design, dynamic driving characteristics and perfect connectivity, the new urban hero takes hearts by storm. After all, it is not only up and running quickly, but also speedy when it comes to connectivity – allowing it to meet all challenges.

13 October 2020

CO2 emissions 183–107 g/km (combined)
Fuel consumption 8.0–4.1 l/100 km (combined)

5 good reasons to choose the BMW 1 series

  1. Progressive athletic exterior with exclusive edition details
  2. High-class cockpit that grants your every wish
  3. BMW Connected offers ultra-modern appointment and routeplanning
  4. Touch controlled infotainment system
  5. Unrivalled athletic performance within the compact class

Straight to your own BMW 1 Series

Get your own impression of the sporty design of the BMW 1 Series and discover the copious equipment options for dynamic driving and futuristic connectivity.

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We offer our customers the choice to find the control system that they feel most comfortable with.
Holger Hampf,

Head of Design User Experience

With the first generation of the BMW 1 Series, BMW joined the premium segment of the compact class in 2004. The five-door with rear-wheel drive scored high not just for the sheer driving pleasure, but for its reliability and passenger safety.
The USB port is a series-standard feature.
German car magazine “Motor Talk” and SP-X tried out the BMW 1 Series.


The BMW 1 Series. Connected to perform.

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