SUSTAINABLE DNA

At BMW Group, our ability to combine driving pleasure with sustainable development is a clear differentiating factor. Sustainability is firmly anchored at the core of our corporate strategy – and this for quite some time.

Example: in 2012, we set ourselves ten strategic SUSTAINABILITY GOALS UP TO 2020. Today, we are able to say, ‘Mission accomplished’.

Another proof point: between 1995 and 2020, we reduced the CO2 emissions of our European new vehicle fleet by more than half. And, our plants worldwide source only green power for production.

For further information, please go to bmw.com

‘SUSTAINABILITY ISN’T JUST SOMETHING WE DO AT BMW; WE ARE MAKING BMW SUSTAINABLE.’

OLIVER ZIPSE, CHAIRMAN OF THE BOARD OF MANAGEMENT, BMW AG

THE GREEN PLANT: SUSTAINABLE PRODUCTION IN LEIPZIG

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