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Sheer Driving
Pleasure
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8 articles for
#BMW explained
BMW explained
“Sheer Driving Pleasure”: the history of the BMW slogan
BMW explained
Unravelling the mystery of the BMW naming system
BMW explained
A tribute to the Hofmeister kink
BMW explained
Not really a propeller: the true story of the BMW logo
BMW explained
The history of the BMW M logo and its colors
BMW explained
Engines and more: The fascinating story of the BMW name
BMW explained
What’s in a nickname? How a BMW became known as a bimmer
Design
Style guide: How BMW car design comes about
