

It’s a perspective on the future: with its latest study, the BMW Vision Neue Klasse, BMW is giving an insight into the coming model generation – and it’s electric, digital and circular for the long term.
This vision vehicle has a clean design language reduced to the essentials, with generous surfaces and a small number of pronounced lines. This puts greater focus on distinctive features such as the BMW kidney grille and the Hofmeister kink in the side window graphic, meaning that the design radiates more BMW than ever. In the interior, the next generation of the BMW iDrive ensures a unique digital user experience, in which the real and virtual worlds blend together.


Do you want to take a trip into the future?
To give you an exclusive form of digital design language for your smartphone, we are now offering two background images of the BMW Vision Neue Klasse.


The BMW 5 Series is more dynamic than ever, with an abundance of digital innovations, and also fully electric for the first time. A clear and minimalist design language emphasizes sporty elegance. In the side view, the high shoulder line, powerfully modelled surfaces, and two precisely drawn character lines define an athletic car body. Black side rockers, flush-mount integrated door openers, and the number 5 engraved on the foot of the C column are also striking features.


And did you know that the BMW i5 makes its contribution on the path to a more sustainable future? The carbon footprint is reduced even at the manufacturing stage through the use of secondary materials and green energy in production. As you drive, innovative technologies from EfficientDynamics ensure a balance of efficiency and performance. In addition, with the BMW i5, BMW is offering the possibility of vegan interior furnishings for the first time.
And now you can also have an electrifying design on your mobile phone, as we are offering two wallpaper images of the BMW i5 in an urban environment.


Does that make you long for an electrifying dynamic performance too?
We’re gifting you this cinematic design for your mobile phone by offering you two wallpapers of the BMW i7 M70 in BMW Individual Liquid Copper metallic and Sapphire Black metallic paint from the wild ride through France.


The 76th Cannes International Film Festival was the fitting venue for the latest BMW Films production to celebrate its world premiere. THE CALM offers thrilling Hollywood action – in the equally thrilling new BMW i7 M70 xDrive. The all-electric BMW i7 top-of-the-range model becomes the setting for the most spectacular moments in the movie.
The BMW i7 M70 xDrive is the most powerful all-electric BMW model. With an electric motor on both the front and rear axles, generating a combined maximum system output of 485 kW/660 hp, and an M-specific chassis, the new BMW i7 M70 xDrive offers the perfect combination of electric mobility and performance – and a driving experience that is unparalleled in the luxury segment. The top-of-the-range model accelerates from zero to 100 km/h in just 3.7 seconds. The BMW Individual two-tone paint finish creates a particularly extravagant appearance.


The most powerful BMW M automobile ever produced combines a performance-enhanced M HYBRID system with exclusive design accents that unambiguously express its outstanding performance characteristics.
Are you ready to enjoy truly powerful performance?
We are offering you two BMW XM Label Red wallpapers of the drive through California to give your mobile phone an uncompromisingly exclusive design.


What is the perfect stage for exciting sound? It’s not just music acts who are looking to California.
The Coachella Valley Music and Arts Festival, where BMW is an official sponsor, is a pop culture playground of creativity featuring a variety of live concerts. An adventure playground for individualists with a taste for the extroverted lifestyle and a passion for glamor. And routes that guarantee driving pleasure, a feeling uncompromisingly reflected by the new BMW XM Label Red.


The car feels small and agile, but seems larger than it is, exuding strength and resolve. Are you also up for a city adventure?
To give you an adventurous design for your mobile phone, we offer you two wallpaper images of the BMW iX1 from the ride through Copenhagen.


Skateboard legend Rune Glifberg knows from his sport just how electrifying power transmission on all four wheels can be – and it’s a feeling he rediscovers on a journey through Copenhagen with the BMW iX1.
The model is the newest zero-emission BMW SAV. This addition to the ever-growing BMW EV range is distinguished by an elegant look, blue trim, a chrome grille and a striking rear – powerful and sporty at the same time. In this vehicle, you move through city traffic in style.


To help you get to know Dee more easily, we are offering you a flashing indicator wallpaper download for your mobile phone. Simply click the link below.


With the BMW i Vision Dee, the BMW Group has unveiled another visionary vehicle for the future of mobility, which also features a number of indications about the upcoming NEUE KLASSE range. But it will soon become clear that things are quite different this time.
As a vision for the future of digital mobility, Dee has something as unique as a digital soul on board. So this model is packed with personality. Dee is not just another BMW. No – Dee laughs. Dee cracks jokes. Dee helps. Dee learns. Dee always has an answer ready for you. Dee asks questions. As far as we can tell, Dee is a lively assistant – and she wants to be your ultimate companion.


The upright and visually dominant front of the new 7 Series is particularly influenced by the BMW Iconic Glow kidney grille. The front design, in a style specially developed for the top-of-the-range BMW vehicles, clearly differs from models from other series..


The new BMW 7 Series has plenty to offer – and if you look closely, you’ll find not only practical features, but beautiful ones too.
These include the electric motor of the all-electric BMW i7 (Electricity consumption in kWh/100km (WLTP): 19,6 – 18,4 Electric range (WLTP) in km: 590 – 625): the compact construction, whereby the motor, the performance electronics, and the drive all share a built-in case right on the corresponding axle, is impressive. The drives received a new noise encapsulation system and modified storage concept for noiseless acceleration and quiet luxury within the car.


Electric cars have been part of the everyday traffic in some countries for some time now. In Norway, an established charging infrastructure is available to the BMW iX. Nevertheless, the vehicle with its impressive 593-kilometer purely electric reach (WLTP), depending on the model, is ready for any challenge – even if the next charging point is a little further away.


Want to travel to the next winter wonderland with a clear conscience? With the fully electric BMW iX, you can. The ski tourer Alice Linari tried it for herself. Environmentally conscious driving and comfort for the vehicle’s occupants are not mutually exclusive with this car (➜ Read also: Norway road trip).


The accent strip is what makes the design of the new BMW XM so unique, and it looks particularly exclusive in the Night Gold accent color and harmonizes with the gold-colored diffuser accents.
The hexagonal M twin tailpipes mounted vertically and the new XM logo also give the rear view a unique impact. The BMW logos lasered onto both sides of the rear window refer to the last “M-only” model – the BMW M1.


The new BMW XM (fuel consumption combined: 1.6–1.5 l/100 km according to WLTP; power consumption combined: 30.1–28.9 kWh/100 km according to WLTP; combined CO2 emissions: 36–33 g/km according to WLTP; data according to NEDC: – ), BMW M GmbH’s first high-performance car with an electrified powertrain, also makes a strong statement in terms of exterior design – with powerdomes on the powerfully sculpted hood.
The side profile picks up on the powerful proportions in the style of a coupé and combines them with design highlights such as the darkest windows in the entire BMW M model range.


The new BMW M2 Coupé (Fuel consumption in l/100 km (combined) 10.2–10.0 (WLTP); CO2 emissions in g/km (combined) 231–226 (WLTP)) raises the bar in its class: maximum sportiness provided by high-performance drive, M chassis and two transmission options. All in all, a unique driving experience is guaranteed.
The pure racing technology for the road was fully put to the test, not least in the final trials at Austria’s Salzburgring. The verdict? Thoroughly impressive driving dynamics and chassis with outstanding characteristics.


What’s more, the sports car now proudly bears a new design that clearly makes the extrovert character of the BMW M2 Coupé stand out.
Interested? To bring a little M power to your smartphone, we have exclusive wallpapers for you to download.


The BMW M4 CSL is suitably impressive, going from 0 to 100 km/h in 3.7 seconds, while the top speed is an electronically limited 307 km/h.
Incidentally, the BMW M4 CSL achieved the best lap times ever recorded for a series production vehicle from the BMW Group on a test run around the Nürburgring’s Nordschleife (➜ Read also: BMW M legend Neerpasch).


The new BMW M4 CSL (combined fuel consumption: 10.1–9.9 l/100 km; combined CO2 emissions: 227–224 g/km according to WLTP; values according to NEDC: – ) fuses old-school racing passion with innovative technology to create an inimitable performance experience (➜ Read also: How to create a classic).
CSL stands for “Competition, Sport, Lightweight” and refers to the vital importance of a weight-optimized construction for success in motor racing.


The BMW “Hochhaus” is the central headquarters of BMW in Munich. It was designed by architect Karl Schwanzer. It was finished in 1972 and officially inaugurated in 1973. The building represents the BMW pioneering spirit as the company rose to greatness in the late 60s and early 70s. Fifty years later, it still marks the Munich skyline as a beacon for the mobility of tomorrow. Fifty years later, it still marks the Munich skyline as a beacon for the mobility of tomorrow.


It’s a familiar sight to locals and visitors returning to Munich: the BMW Headquarters in the north of the city is just a stone’s throw from the Olympic Stadium (➜ Read also: Four cylinders, five decades of modernity).


The new BMW i7 (Electricity consumption in kWh/100km (WLTP): 19,6 – 18,4 Electric range (WLTP) in km: 590 – 625) sparkles like no other vehicle. This is due in no small part to the innovative crystal headlights, which were produced in collaboration with the renowned traditional jewellery manufacturer Swarovski.
Mexican artist Rafael Lozano-Hemmer has created a huge light installation in Switzerland, inspired by the BMW i7, at this year’s Art Basel fair (➜ Read also: Visualizing the invisible).


The new face of the BMW i7 is defined partly by the luminous kidney contour, but above all by the headlights being divided into two, one above the other. The crystals, two pairs each, are located in the upper spotlight along their entire length. Individually controlled LEDs are behind this, creating an irregular, lively glow. They form the daytime running light and the indicator light (➜ Read also: The new light on the road).
The high beam and low beam discreetly nestle in the lower area. During the day, they almost look like air intakes and clearly offset the crystals in the upper headlight.


“A company is like a person. If it is sporty, it is fit, enthusiastic, capable,” said Robert A. Lutz, former member of the Board of Management of BMW M GmbH when the company was founded in 1972.
In keeping with the 50th anniversary of BMW M, we’re taking another look back to this time and giving you three inspiring wallpapers for your smartphone.
The BMW M3 E30 2.5 Group A – also known as the BMW M3 DTM – is one of these highlights. This model established the era of the most successful racing touring car of all time. It awakens memories of a legendary start – and is sure to fire up your inner sporting spirit.
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In the 50 years of its history, BMW M has put many models on the road that have gone on to become classics, legends, even icons. And all this on top of the tremendous sales successes that the BMW M models have celebrated and continue to celebrate.


Speaking of icons, ask any BMW enthusiast today about their favorite from Bayerische Motoren Werke (BMW), and you will frequently hear: “E30.” And when asked about the version, the instant response is: “The M3.” No car of that time better epitomizes the “Joy of driving” slogan (➜ Read also: The story of the BMW slogan).
Photo and author: BMW