Leica Camera


Global partnership collaboration.

BMW’s global partnership with Leica Camera was formed through their shared passion for making every moment of every customer’s life count, by enriching lives through meaningful experiences and unique moments. Both brands are dedicated to craftsmanship and creating iconic, quality products.

In celebration of the local launch of the BMW 4 Series Coupé, BMW Australia partnered with three award-winning Melbourne-based photographers and ambassadors of Leica Camera, Robin Lowe, Jesse Marlow and Liz-Loh Taylor to capture the independent design and silhouette of the BMW 4 Series Coupé amid the city of Melbourne and its surrounds in their own unique style.

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LEICA CAMERA.Global partnership collaboration.


The BMW 4 Series Coupé impresses with its unique aesthetics, its sporty and agile handling and a high-quality interior.